Smart Innovation Hub – Keele University

Building a better business – Doing business differently post-COVID

Keele University’s Entrepreneur’s in Residence Annette Shipley and Will Pritchard will be joined by Managing Director of Mondrem, Mike Astbury to discuss business approaches in an ever changing economic climate.

This webinar will be recorded to later be shared online, so if you wish to ask a question and want to remain anonymous, you can do this by submitting a private message to the host using the form at the bottom of the page.

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Live Session Hosts

Meet the Presenters

Annette Shipley

Entrepreneur in Residence – Keele University

Annette has 35 years of experience running businesses and as a board executive in a wide range of sectors including public, private and employee ownership sectors.

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Along with four others she established a company back in 1990 growing it from four to 5,000 employees over 20 years with a final turnover of £350m. For the last eight years, Annette has run her own business and worked with over 40 SME’s and large corporates as an Entrepreneur in Residence at Keele University Business School.

Will Pritchard

Entrepreneur in Residence - Keele University

Will is an entrepreneur, educator and consultant working to improve the world we live in. Particular interests include enterprise education, the role of universities, innovation...

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digital and ethical growth. He works directly with businesses and with the ecosystem of support (including 50+ universities and educational institutions to date across the UK, the Middle East and Asia).

Current positions include a directorship of Enterprise Educators UK, Entrepreneur in Residence at Keele University and founder of Social Entrepreneur Squad, a digital community of 800+ growth-focused social entrepreneurs.

Alex Phillips

Social Entrepreneur Support Manager - Unltd

Alex is a Social Entrepreneur Support Manager for the North West and North Staffordshire at Unltd (The Foundation for Social Entrepreneurs). Unltd is a...

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 national funder supporting individual social entrepreneurs at various stages of their social enterprise journey. Alex has previously worked in the social housing and Local Authority sectors and has a keen interest in building resilient communities.

Mike Astbury

Director - Mondrem

Mike wants to look after the people we depend on. Following personal experiences both giving and receiving support within public bodies, Mike recognised the value in the...

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work they do, and wanted to give-back to the communities that he genuinely believed in. Mike aspired to build an organisation to nurture and support the people at the heart of public services, ensuring the effectiveness of the vital outcomes that they deliver.
As Mondrem’s director, Mike takes the time to listen to and understand his clients so he can provide the right solutions – he knows a one-size approach isn’t effective enough. Mike wants both workers and users of public services to feel equally valued and fulfilled. His mission is to make public services great, in all places, and at all times.

Get Involved

Ask the panel a question during or prior to the event.

You can submit questions for the panel prior to and during the live session, this is also a great option if you prefer to remain anonymous to other delegates, we can still discuss your question without identifying you or your company name.